autoevolution
Car video reviews:
 

Urus Super SUV Leads the Lamborghini Pack to New Record Sales

Ever since it came out in 2018, the Urus has boosted Lamborghini’s sales to new levels. The super SUV has turned out to be the most popular Raging Bull model in the first nine months of the year as well, to absolutely no one’s surprise.
Lamborghini Sales 16 photos
Lamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini SalesLamborghini Sales
From January to the end of September, the Italian automaker sold a record 6,902 vehicles, up 23% compared to the same period of last year, which, in turn, represented an increase of almost 6% compared to the first three quarters of 2019.

Out of the nearly 7,000 units sold in the first nine months of the year, the Urus accounted for 4,085 examples, a 25% jump. The exotic high-rider was followed by the V10-powered Huracan, with 2,136 units, up 28%, and the V12-powered Aventador flagship supercar, with 681 copies.

The company not only weathered the difficult climate of the last 18 months, but consistently maintained its volume growth, which is testament to the strength of our product portfolio, the marque’s continuing appeal worldwide and our business strategy and dealer network,” said the brand’s Chairman and CEO, Stephan Winkelmann.

In the Americas, Lamborghini saw a 25% jump to 2,407 units in the first nine months of 2021. At the same time, the EMEA (Europe, Middle East, Africa) region witnessed a 17% increase, to 2,622 vehicles, and in the APAC (Asia-Pacific Countries), they sold 1,873 cars, up 28%.

Despite the immense success, Lamborghini isn’t resting on its laurels. In fact, it is getting ready to give the Urus its first mid-cycle refresh. The facelift is allegedly a few months away from being unveiled, with updated front and rear ends, additional features, and extra powertrains.

It is possible that a plug-in hybrid will join the range, together with the alleged EVO variant. The twin-turbo 4.0-liter V8 model will likely live on, though it’s unknown whether it will get any updates under the hood.

press release
 
 
 
 
 

Would you like AUTOEVOLUTION to send you notifications?

You will only receive our top stories