UK : Mercedes Benz Promotes the Use of Winter Tires

In order to keep its customers on the road when snow, ice and negative temperatures become everyday conditions (and, why not, score points in various safety statistics) Mercedes Benz UK has launched a cold weather tire program, as reported by autochannel.

A large range of winter tires are now available through this programme, and the company’s dealers have been trained to offer assistance to the customers, whether they choose to change their current tires or opt for a new tire-rim combination.

Mercedes-Benz is committed to safety, and the safety benefits of using the correct tire in adverse conditions are obvious, with years of evidence available in mainland Europe,” Mike Belk, Managing Director Customer Service for Mercedes-Benz UK stated for the aforementioned source.

According to etyres UK, winter tires currently have a market share of only 3 percent in Great Britain. This is such a low figure when compared to the 10 percent one in the Netherlands or the 50 percent one in Germany. However, both countries had a similar situation one decade ago, so there would be some potential for the UK market, as the same source states.

Winter tires are highly recommended as they offer significant safety advantages even when compared to the all-season ones. According to the Canadian automobile protection association, top winter tires can offer 30 to 60 feet( 9 to 18 m) shorter 50 km/h stopping distances when compared to all season ones.

When it comes to snow & ice driving, off-roading, or even high speed driving, the right tires can make a huge difference and it’s such a pity that many drivers ignore this fact.
The maths for this is pretty simple: if the weather in your country requires it and you do not equip your car with winter tires, you will have seriously increased chances of becoming “famous” on a random Internet site. And this can only be the best case scenario.
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About the author: Andrei Tutu
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In his quest to bring you the most impressive automotive creations, Andrei relies on learning as a superpower. There's quite a bit of room in the garage that is this aficionado's heart, so factory-condition classics and widebody contraptions with turbos poking through the hood can peacefully coexist.
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