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Toyota US Sales Down in June, First Half of 2011

Toyota Motor Sales (TMS) USA, yesterday reported June 2011 sales results of 110,937 units, representing a decrease of 24.1 percent compared to the same period last year.

Toyota Division posted June total figures of 100,164 units, which adds up to a decrease of 21.9 compared June 2010. If we only count passenger cars, the results look even worse: almost 30 percent down on the same month of last year. Passenger car sales were led by Camry and Camry Hybrid with combined sales of 21,375 units, and Corolla reported combined June sales of 18,872 units. The Prius mid-size gas-electric hybrid posted June sales of 4,340 units.

Light truck sales were marginally better, decreasing only 11.9 percent for the month, as the Sienna minivan and RAV4 compact SUV lead the pack. For the first half of the year, TMS reported sales of 812,788 units, representing a decrease in demand of 4.6 percent on a DSR basis from the same period last year.

Lexus was the worst hit of all, as only 4,942 luxury vehicles found new homes last month in the US, down 41.7 percent from June 2010.

"We can't say enough about the remarkable efforts our team members and suppliers have made here in the U.S. and in Japan to restore production,"
said Don Esmond, senior vice president of automotive operations, Toyota Motor Sales, U.S.A. "June marked a significant turning point for Toyota as sales moved up over last month. Toyota dealers now have a good supply of cars and trucks, and that selection is growing everyday. Returning production and new marketing programs will put us in a great position to take advantage of the summer selling season and with an influx of new products slated this year, we're extremely optimistic about the second half of 2011."
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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