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Toyota Corolla Commercial: Horse Whisperer

We don’t know why, but for some reason Toyota’s marketing teams have been let loose to do whatever they want. The latest ads for the Prius C are a bit crazy around the edges, and so is this short commercial for the Corolla with Toyota Care.
Not only is the protagonist in the video stroking the Corolla like its a handsome steed (yes, that’s a Shrek reference), but seeing somebody drive a simple Toyota sedan in leather chaps is disturbing. There’s also the fact that a couple of cowboys are ogling the car’s “hindquarters”.

The Corolla received a major refresh two years ago, and in 2011 it got extra content. Now the Corolla L packs powered side mirrors, power windows, power door locks and no extra power. The higher grade LE has all this plus standard 16-inch wheels and steering wheel audio controls. As for the Corolla S, this adds double-stitch accents for the seats.

The LE and S levels also get a new audio system which combines AM/FM/CD player with MP3/WMA playback, while also adding USB connectivity and an extra jack for portable music players.
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About the author: Mihnea Radu
Mihnea Radu profile photo

Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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