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Toyota and NFCL Partnership Turns 20

Celebrating 20 years of partnership with the National Center for Family Literacy (NCFL) organization, Toyota has recently announced the program has impacted 1 million families across the country, with more than 50 cities having benefited from its $36 million investment.

As part of the celebration, Shoichiro Toyoda, honorary chairman of Toyota Motor Corporation, toured a local family literacy site and has participated in NCFL’s annual conference last night.

“It is rare for a corporate partner to have such a long-term vision and unwavering commitment,”
said Sharon Darling, president and founder of NCFL. “Toyota’s leadership – not only financial but also in terms of organizational and technical assistance – has helped family literacy programming continue to innovate.”

“The National Center for Family Literacy exemplifies the American spirit of lending a helping hand to people in need,”
Toyoda said. “We look forward to working hand in hand with everyone at the NCFL to improve the program further.”

As part of this partnership, the Toyota Family Literacy Teacher of the Year award has been presented annually since 1997 and recognizes individual teachers’ contributions to improving literacy among youth and adults.

The partnership’s latest program, the Toyota Family Literacy Program, began in 2003 and is the first nationwide program of its kind to focus on Hispanic/Latino and other immigrant families. It not only brings parents and children together in a classroom, but also includes programming that is culturally relevant to the populations served. "Program participants have experienced extraordinary outcomes in English language and literacy development, parent involvement and engagement, literacy behaviors at home, and school-related attitudes and behaviors," Toyota says.
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