Until not long ago the MINI Paceman was the most recent model in the British company’s line-up. Even though it’s not the case anymore, because the 2014 MINI Cooper was revealed, the Paceman is still the newest model you can order at the moment, as the new Cooper didn’t yet start taking orders (expect that to happen somewhere in March).
Therefore, marketing for the Paceman can continue, in typical MINI USA fashion. The NOT NORMAL campaign is still in full swing and the minds concerned with making it even more popular deciding to throw parties in the back of the new Coupe, to prove that you have enough space to do just about anything back there.
Some select guests were picked up from the curbside in San Francisco, Chicago, New York and Miami and delivered to their preferred clubs in the most fashionable manner, whilst also partying on the way. What happened? See for yourself!