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Tesla Roadster to Attend World Innovation Summit

The World Innovation Summit, which will open its doors on June 15, will witness the public appearance of the world's first highway capable electric vehicle, the Tesla Roadster. The American manufacturer will offer test drives to local media, as well as prospective buyers throughout the event.

"It’s a huge honor to be part of the summit – proof that the paradigm is shifting to energy efficiency even in the traditional automotive sector,” Cristiano Carlutti, Tesla’s vice president for European Sales and Operations said in a statement.

The Tesla presence in Barcelona will be highlighted by Carlutti, who will keynote an opening VIP gala June 15 and host a panel discussion on alternative fuel and energy efficiency in the last day of the event, June 17.

This will be the first public appearance of Tesla in Barcelona, a few weeks after the first Roadster has been delivered to Spain. Spain is an emerging market for Tesla, as the government expects 12 percent of the nation’s primary energy to come from renewable resources by the end of this year.

The World Innovation Summit is an event which highlights knowledge, revolutionary ideas and great business opportunities. It will be attended by business leaders, innovators, investors and entrepreneurs.

The Summit will host a Global Entrepreneurship Competition, during which 25 business plans will compete for the funding. There are three main requirements for companies who want a chance to see their ideas come to life: have ambitious and skilled teams, propose technologies with a sustainable competitive advantage and present growth potential and impact on the global market.
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About the author: Daniel Patrascu
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Daniel loves writing (or so he claims), and he uses this skill to offer readers a "behind the scenes" look at the automotive industry. He also enjoys talking about space exploration and robots, because in his view the only way forward for humanity is away from this planet, in metal bodies.
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