Tesla Model S Goes on Sale in Mid-2012

The first units of the eagerly awaited Tesla Model S will hit the market in mid-2012 and will be addressed to North American buyers. The base Model S (which provides an autonomy of 160 miles/258 km) will come with a base price of $49,900 in the United States, after the $7,500 federal tax credit, while the 230-mile (370 km) configuration will wear a price tag of $59,900. The third and most expensive version will be the 300-mile (483 km) Tesla S that will be priced at $20,000 more than the base.

The first 1000 units to be rolled off the production line will be called the Signature Series and will come with a 300-mile range battery, as well as unique badging and multiple top-of-the-range options.

The European Tesla Model S on the other hand is scheduled to arrive in late 2012, while the right-hand drive Model S for Europe and Asia will be launched in mid-2013. Just like it happens to the American series, the new version will be preceded by a limited edition Signature Series.

In 2012, Tesla Motors will manufacture around 5,000 units, while the annual capacity is expected to be increased up to 20,000 units in 2013.

"Alpha testing is in full swing. The first Alpha hit the road in December 2010, and we continue to test as planned. Final assembly of the production-intent Beta vehicles will be done at the Tesla Factory this year and provide us with further testing and development opportunities," George Blankenship, Vice President, Worldwide Sales & Ownership Experience, said.
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About the author: Bogdan Popa
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Bogdan keeps an eye on how technology is taking over the car world. His long-term goals are buying an 18-wheeler because he needs more space for his kid’s toys, and convincing Google and Apple that Android Auto and CarPlay deserve at least as much attention as their phones.
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