Subaru Sets Record Sales in the US

Subaru had a great year in the United States, as the Japanese car manufacturer managed to pull the unthinkable and sold more cars in 2009 than in 2008. Subaru of America officially announced that it has achieved an absolute sales record of 216,652 units for 2009, representing a 15% year-to-year increase over the 2008 figures. And you have to agree that this is quite an accomplishment, especially as only few automakers were able to do that.

Things are still going great for the Japanese car manufacturer, as it has posted a 38-percent sales increase for February 2010, resulting in a February sales record. Subaru managed to sell 18,098 units in February 2010 versus 13,089 units sold in February 2009. Year-to-date sales are up 33%: 33,710 vehicles sold versus 25,282 vehicles sold over the same period last year.

"Subaru vehicles continue to be recognized by the press and public alike for their reliability, value and safety ratings," said Tim Colbeck, senior vice president of sales for Subaru of America. "Our continued record sales are really a result of focusing on our core strengths, producing durable, safe and fun-to-drive vehicles."

The Outback had sales of 6,189 units, the Legacy sold 2,615 units, while the Forester had a 6% sales increase in February 2010, with 6,315 units sold

"Subaru of America continues to outperform the market on the strength of our strong product line-up and committed dealer body," said Thomas J. Doll, executive vice president and COO, Subaru of America, Inc. "Our sales are a tribute to the quality and value that our products represent in the market."