Subaru's New WRX STI Sedan Will Debut in Gran Turismo 5

Subaru has just announced that its brand new WRX STI four-door sedan model will debut in ‘Gran Turismo 5’, one of the most famous racing simulation video games for PlayStation3. The company is trying to rebuild its image of a road-going rally car builder by engaging in aggressive consumer-oriented promotional activities.

The company's marketing campaign also includes worldwide support of rally programs such as Group N, media advertising and dedicated web content. But Subaru regards the featuring of the legendary WRX STI in the video game as an effective and entertaining way to raise awareness of the model, and to bring more customers for the legendary STI badge.

Since its introduction in 1994, the WRX STI gained strong support from thousands of enthusiastic customers and motorsports fans. The 4-door sedan WRX STI model, recently added to the line-up in response to the high market demand, has been well received by fans wanting a return to the body style that first made the car famous.

The 2011 WRX STI features significantly revised suspension tuning and lighter 18-inch wheels for even sharper handling. Thorough chassis development, including testing on Germany's famed Nurburgring racetrack, has resulted in one of the best-handling Impreza WRX STI models Subaru has ever offered.

A Brembo Performance Brake System, exclusive to the Subaru Impreza WRX STI, uses ventilated 4-wheel Super Sport anti-lock (ABS) disc brakes with Electronic Brake-force Distribution (EBD). Super Sport ABS can control the braking forces at each rear wheel independently, which optimizes braking ability during hard cornering to help reduce understeer. The model comes with  a 305-hp turbocharged 4-cylinder Boxer engine and 6-speed manual transmission.
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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