autoevolution
 

Sono Motors Goes to New York and Other U.S. Cities, Wonders About Selling the Sion There

Sono Sion started its American tour in New York, but it will travel to more America cities, three of them in California 6 photos
Photo: Sono Motors
Sono Sion started its American tour in New York, but it will travel to more America cities, three of them in CaliforniaSono Sion started its American tour in New York, but it will travel to more America cities, three of them in CaliforniaSono Sion started its American tour in New York, but it will travel to more America cities, three of them in CaliforniaSono Sion started its American tour in New York, but it will travel to more America cities, three of them in CaliforniaSono Sion started its American tour in New York, but it will travel to more America cities, three of them in California
Sono Motors promised that the Sion’s production would start in the second half of 2023 and that it would cost €25,126 ($24,395 at the current exchange rate). The price in euros had a pretty good reason: it was supposed to be the only market for the solar hatchback. However, a U.S. tour with the Sion suggests the company has more ambitious plans for its new solar EV.
Sono Motors first landed the Sion at NASDAQ MarketSite in Times Square, New York, on October 11. On October 12, it will be on 1 Noble Street, Brooklyn, still in the Big Apple. After that, it will travel to Boston, Detroit, San Francisco, San Jose, and Los Angeles. Showing up in three Californian cities suggests it would be Sono Motors’ preferred American state to start its career.

Being sunny is just part of the appeal: California is also the most significant U.S. car market and one that has always stimulated zero-emission vehicles. A less conservative consumer profile could also help a European hatchback succeed there. Apart from the Volkswagen Golf, we are not aware of many other hatchbacks that did well among American buyers.

Laurin Hahn, co-founder and CEO of Sono Motors, said: “The U.S. continues to be an exciting market for us.” Apart from exposing the Sion in all these cities, Sono Motors is also “actively evaluating American partnership opportunities while expanding our portfolio of integrated solar solutions for fleet operators.”

Being one of the only solar vehicles in development in the world today besides the Aptera and the Lightyear 0, the Sono Sion may have an appeal no other vehicle could offer, regardless of its body type. The Lightyear 0 is extremely expensive, and the Aptera carries only two people, which may make the Sono Sion the right choice for families.

If you are unsure if it will be sold in the U.S. and want at least to take a glimpse at it without having to visit Europe, try to see the solar hatchback on its American tour. Check below the addresses and dates of all exposition events.

New York City - October 11, NASDAQ Times Square and October 12, 1 Noble Street, Brooklin
Boston - October 14, High Street Place Food Hall
Detroit - October 17, The Eastern
San Francisco - October 24-25, location TBA
San Jose - October 26, by invitation only
Los Angeles - October 27-28, Tuxedo LA
If you liked the article, please follow us:  Google News icon Google News Youtube Instagram
Press Release
About the author: Gustavo Henrique Ruffo
Gustavo Henrique Ruffo profile photo

Motoring writer since 1998, Gustavo wants to write relevant stories about cars and their shift to a sustainable future.
Full profile

 

Would you like AUTOEVOLUTION to send you notifications?

You will only receive our top stories