Sexist Harley-Davdson Commercial Is More about Being Macho than Riding

Riders gonna ride, machos gonna... whatever. At least this is what came to mind after watching this gratuitously sexist ad for a NY Harley-Davidson retailer. It's not about H-D, not about the ladies and not about the riders in the commercial: it's about the attitude.
This commercial shows H-D bikes more like dating tools, and this really bothers us, the rest of the guys who still believe that motorcycles have been invented to be ridden hard, fast and far. We know there are a lot of guys getting a bike (choppers and sport bikes alike) just to show off: they manage to ride some 1000 miles a year (1600 km), between pubs or so, and still believe that they are motorcyclists. As far as real riders are concerned... they're not.

We watched this video over and over and to be honest, we haven't changed the first impression a bit: it may be good for attracting a certain kind of customers, but the concept it attaches to the H-D riders has absolutely nothing to do with what real bikers really are. Sorry to say it, but that's off. And it's not even funny.
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