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SEAT Debuts New Logo on 2013 Leon

SEAT is determined to bring a fresh flavor to its name and thus the company hasn’t just released a facelifted Ibiza and a new Leon, but also a different logo, which has made its debut on the latter.
New SEAT logo 1 photo
Photo: SEAT
Thus, the new SEAT logo, is set to appear on the streets next year, when the fresh Leon is scheduled to make its debut. The designers wanted to create a simpler image, so the logo could be more easily recognizable. Thus, the central bar was removed, leaving the other elements unchanged - the company couldn’t afford to change the identity of the logo altogether, as its own brand image isn’t that strong.

Let’s hear a short description of the new logo, as offered by the automotive producer itself: this represents the “"precision and elegance of the brand’s design language".
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About the author: Andrei Tutu
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In his quest to bring you the most impressive automotive creations, Andrei relies on learning as a superpower. There's quite a bit of room in the garage that is this aficionado's heart, so factory-condition classics and widebody contraptions with turbos poking through the hood can peacefully coexist.
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