Photo: JE Design
JE Design is a tuning company that used to make the ugliest body kits for the SEAT Leon... probably the only ones at the time. But since the Spanish automaker is now into SUVs, the interests of the aftermarket company are also adapting.
This is their second attempt at making the Ateca cooler, and we think it worked. In the past couple of years, we've noticed more and more companies trying to offer rugged appearance packages for 4x4s that otherwise look bland. And this is the first one for a SEAT.
Starting with the Xcellence specification, the JE Design team applied a body styling kit and color theme aimed at a more rugged appearance. Bolt-on fender flares have been grafted to the existing bodywork with a familiar look.
Front and rear wheel arch extensions add 35mm to the sides the rivets make them as rugged as boots. With vision always being important when off-roading, an LED light bar was integrated into a bespoke roof panel. Furthermore, the bodywork of the ‘All Terrain’ is entirely covered in ‘Khaki matt’ foil wrap that enhances its outdoor look. Meanwhile, they used a bed liner finish for the wheel arches and roof panels to protect them from scuff damage.
New hardware includes 30mm-taller suspension for added ground clearance. This is achieved with a static ride height increase of 20mm coupled with larger 215/65 R16 all-terrain tires on 16-inch alloy wheels. Also, at the back, the Ateca has been equipped with a sports exhaust system capped off by the quad stainless muffler tips. There's also an alternative look with two oval 160x90 outlets, like on the Leon Cupra.
What's under the hood? Well, since this SUV has 4x4, it's got to be the 2.0 TDI with 190 horsepower. Despite ticking many boxes, the Ateca isn't a big player in Europe with about 55,000 sales last year. By comparison, Nissan shifted 193,000 Qashqais.
Starting with the Xcellence specification, the JE Design team applied a body styling kit and color theme aimed at a more rugged appearance. Bolt-on fender flares have been grafted to the existing bodywork with a familiar look.
Front and rear wheel arch extensions add 35mm to the sides the rivets make them as rugged as boots. With vision always being important when off-roading, an LED light bar was integrated into a bespoke roof panel. Furthermore, the bodywork of the ‘All Terrain’ is entirely covered in ‘Khaki matt’ foil wrap that enhances its outdoor look. Meanwhile, they used a bed liner finish for the wheel arches and roof panels to protect them from scuff damage.
New hardware includes 30mm-taller suspension for added ground clearance. This is achieved with a static ride height increase of 20mm coupled with larger 215/65 R16 all-terrain tires on 16-inch alloy wheels. Also, at the back, the Ateca has been equipped with a sports exhaust system capped off by the quad stainless muffler tips. There's also an alternative look with two oval 160x90 outlets, like on the Leon Cupra.
What's under the hood? Well, since this SUV has 4x4, it's got to be the 2.0 TDI with 190 horsepower. Despite ticking many boxes, the Ateca isn't a big player in Europe with about 55,000 sales last year. By comparison, Nissan shifted 193,000 Qashqais.
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