The set, which comes finished in polished aluminum, veneer and leather, is just one of the 100 tailored-made items in the Bespoke program.
“Bespoke is the jewel in our crown, the perfect complement to our luxury product line-up,” explained Torsten Muller-Otvos, Rolls-Royce Motor Cars CEO. “Customers expect a Rolls-Royce Phantom to be tailored to their individual desires and our team of talented designers and craftspeople are more than happy to deliver.”
The program is focused on creating custom features for the brand’s customers, covering a wide range of areas, from personalized tread plates, contrast stitching and seat piping to personalized veneers and unique exterior paints. Customers can also order special creations like luggage, glassware and the aforementioned picnic set.
“We always endeavour to surpass the expectations of our loyal and discerning clientele,” added Thomas G. Jefferson, Bespoke sales manager. “Through strong relationships with our dealer network, the Bespoke team’s aim is to create cars as unique and individual as the clients themselves.”
The Bespoke picnic set will be showcased in the UK’s exclusive Salon Prive, which will be held at the Hurligham Club in London from 21 to 23 July.