Photo: Chrysler UK
Fiat Group Automobiles UK today revealed details and pricing for the revised Chrysler Ypsilon, featuring new entry-level and premium models, additional equipment and tech on the mid-ranger and a fresh palette of colours.
Simply put, the former S, SE and S-series models received new names that bring the UK series in line with the Lancia Ypsilon range sold in the rest of Europe. We remind you that Lancia as a brand doesn't exist anymore in Great Britain due to a huge scandal involving rusty, defective Beta vehicles.
That scandal undermined the Italian brand's reputation in the UK in the 1980s, the brand ceasing its operations in Britain for good in 1995. Fiat tried to relaunch the automaker on English soil in 2008, but managed to actually do it in 2011 with the Ypsilon and Delta rebadged as Chrysler models to wash the shame of the Beta scandal.
The current Ypsilon range is powered by a choice of three economical, low emissions engines: 1.2-litre 69 horsepower petrol, 0.9-litre TwinAir petrol with 85 horsepower and a 1.3-litre MultiJet turbo diesel with an output of 95 horsepower. OTR pricing for the entry-level 1.2 Silver starts at £9,895 (€11,216 at current exchange rates), while the top-of-the-range 0.9 TwinAir Auto Platinum commands a £14,895 (€18,389) sticker price.
If you want the fuel economy of a diesel and an adequate amount of customization and tech features, the way to go is the 1.3 MultiJet Gold model, which sells for £13,195 (€16,323). This mid-range model is a direct replacement for the outgoing SE and comes with a refreshed colour range including three new hues: Marble Grey, Khaki Grey and Sapphire Blue.
Gloss black or matte dark grey detailing is available for the front grille, mirror covers, hub caps and dashboard panel. A final accent color is also selectable between Coconut, Watermelon or Lime. Standard equipment includes 15-inch alloy wheels, air con, leather-wrapped steering wheel and power mirrors, with the addition of Blue&Me. This system allows the driver to connect a smartphone via Bluetooth for hands-free calls or media streaming.
“Ypsilon has always been, and will remain, an important car in the Chrysler line-up,” says Damien Dally, head of brand, Chrysler UK. “We know it is up against some tough competition and that is why we have refreshed the range to make it even more competitive. We are confident that we are offering an attractive package, with excellent technology and equipment, at exceptional value-for-money prices.”
That scandal undermined the Italian brand's reputation in the UK in the 1980s, the brand ceasing its operations in Britain for good in 1995. Fiat tried to relaunch the automaker on English soil in 2008, but managed to actually do it in 2011 with the Ypsilon and Delta rebadged as Chrysler models to wash the shame of the Beta scandal.
The current Ypsilon range is powered by a choice of three economical, low emissions engines: 1.2-litre 69 horsepower petrol, 0.9-litre TwinAir petrol with 85 horsepower and a 1.3-litre MultiJet turbo diesel with an output of 95 horsepower. OTR pricing for the entry-level 1.2 Silver starts at £9,895 (€11,216 at current exchange rates), while the top-of-the-range 0.9 TwinAir Auto Platinum commands a £14,895 (€18,389) sticker price.
If you want the fuel economy of a diesel and an adequate amount of customization and tech features, the way to go is the 1.3 MultiJet Gold model, which sells for £13,195 (€16,323). This mid-range model is a direct replacement for the outgoing SE and comes with a refreshed colour range including three new hues: Marble Grey, Khaki Grey and Sapphire Blue.
Gloss black or matte dark grey detailing is available for the front grille, mirror covers, hub caps and dashboard panel. A final accent color is also selectable between Coconut, Watermelon or Lime. Standard equipment includes 15-inch alloy wheels, air con, leather-wrapped steering wheel and power mirrors, with the addition of Blue&Me. This system allows the driver to connect a smartphone via Bluetooth for hands-free calls or media streaming.
“Ypsilon has always been, and will remain, an important car in the Chrysler line-up,” says Damien Dally, head of brand, Chrysler UK. “We know it is up against some tough competition and that is why we have refreshed the range to make it even more competitive. We are confident that we are offering an attractive package, with excellent technology and equipment, at exceptional value-for-money prices.”
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