Photo: MINI
Now that the numbers have finally been revealed, we can take a look at how the BMW Group faired in 2013 sales-wise and how every brand under its wing did separately. The British MINI did rather nice for itself over the last 12 months, posting a 1.2 percent increase overall, reaching a new all-time high.
Compared to the numbers recorded in 2012, the company managed to sell 3,504 more vehicles, adding up to a grand total of 305,303 units (pref. yr.: 301,526) with US remaining the biggest marker for MINI buying 66,502 cars.
“Global demand for our MINI, Rolls-Royce and BMW Motorrad models remains strong. We were able to deliver another record year in sales in 2013, thanks to exciting technology and our globally balanced distribution strategy,” stated Peter Schwarzenbauer, Member of the Board of Management of BMW AG, MINI, Motorrad, Rolls-Royce and Aftersales BMW Group.
“Global demand for our MINI, Rolls-Royce and BMW Motorrad models remains strong. We were able to deliver another record year in sales in 2013, thanks to exciting technology and our globally balanced distribution strategy,” stated Peter Schwarzenbauer, Member of the Board of Management of BMW AG, MINI, Motorrad, Rolls-Royce and Aftersales BMW Group.
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