After Shaquille O’Neal, the next big name from the world of sports to promote a Buick is quarterback Peyton Manning.
Buick just released a behind-the-scenes video from the set of a new commercial for the 2012 Verano. The ad will air Wednesday during this year’s ESPY Awards, and we’ll make sure to also show it right here on autoevolution.
“In the spot, Manning uses the vehicle’s OnStar Turn-by-Turn navigation to “call an audible” and also employs the IntelliLink features that give Verano a competitive advantage over its segment opponents. With IntelliLink, drivers can control navigation, phone and entertainment functions through intuitive voice commands,” General Motors says
“It’s definitely easier to call audibles in the Verano as opposed to the line of scrimmage,” Manning said. “After I call audibles in the Verano, I don’t get hit in the back.”
“In the spot, Manning uses the vehicle’s OnStar Turn-by-Turn navigation to “call an audible” and also employs the IntelliLink features that give Verano a competitive advantage over its segment opponents. With IntelliLink, drivers can control navigation, phone and entertainment functions through intuitive voice commands,” General Motors says
“It’s definitely easier to call audibles in the Verano as opposed to the line of scrimmage,” Manning said. “After I call audibles in the Verano, I don’t get hit in the back.”
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