Proton Exora, the First Malaysian MPV Now Available

Malaysia, a country with a virtually inexistent automotive industry (from the international point of view), has taken today its first real step into the market, with the release of the country's first home made MPV, dubbed Exora. The car, who's name was given following a contest which registered some 250,000 entries, was unveiled today by Prime Minister Sri Mohd Najib bin Tun Abdul Razak.

"The Proton (Perusahaan Otomobil Nasional) Exora will be our answer for the customers out there who are now more conscious about comfort and safety of their family members while travelling. It is designed, engineered and manufactured based on researches and market studies made by Proton over the years,” Mohd. Nadzmi bin Mohd. Salleh said in a release.

The Malaysian MPV is powered by a 1.6l CamPro CPS engine, which develops 125 horsepower and 150 Nm of torque. Linked to a 4 speed automatic transmission, the top speed of the car is rated at 165 km/hour (103 mph), while the fuel consuption stands at 7.2l/100 km (33 mpg).

The Exora is available in two versions, The Medium Line and the High Line. The first is priced at RM69,998 ($19,500), while the latter costs RM75,998 ($21,000). Both version will be available at 293 sales offices nationwide, with a choice of six body colors (Pyrite Brown, Gaia Blue, Genetic Silver, Tranquillity Black, Blue Haze and Solid White) and feature two airbags as standard.

Since booking for the Evora were opened on February the 21st, Proton Holding, Exora's manufacturer, received in excess of 2,500 orders, the first four Exora owners receiving the keys to their new cars at the launch ceremony.

The Exora is, as we said, the first "Malaysian made" MPV, being developed locally from engineering to manufacturing and taking 90 percent of its components from local suppliers.

For additional information, take a look at the attached PDF.
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 Download: Proton Exora brochure (PDF)

About the author: Daniel Patrascu
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Daniel loves writing (or so he claims), and he uses this skill to offer readers a "behind the scenes" look at the automotive industry. He also enjoys talking about space exploration and robots, because in his view the only way forward for humanity is away from this planet, in metal bodies.
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