Porsche to Add 1,000 Employees, Gears Up for Cajun Production

Porsche is reportedly planning to boost workforce by up to 1,000 employees by 2015 in an effort to meet the projected growing demand and get ready for the new baby SUV called Cajun. A report by Automotive News Europe shows that the workforce increase will take place by 2015, with 500 employees to be in charge of Cajun production. The model is scheduled to go on sale in Europe in 2013, while in North America it is likely to show its face later the same year.

Although the German carmaker has now revealed that it wants to boost workforce, it's still unclear where exactly it intends to build the Cajun, as voices from within the company hinted earlier this year that it could even be assembled at a new factory in China.

Volkswagen sources on the other hand hinted that the Cajun is very likely to be made in Germany alongside the Cayenne and Panamera in Leipzig. Not much is known about the future project, but the Germans promise the Cajun will be a light and agile vehicle focused on efficiency and sportiness.

“Under the working name "Cajun", this efficient and sporty model will further expand the world’s most successful Porsche segment in the SUV sector. In addition to the new Cayenne, which has clearly consolidated its market position as the most successful sporty SUV in the premium segment, the "Cajun" will also have a very positive impact with its typical Porsche features such as light weight, ease of handling and agility,” Porsche said in November 2010 when it confirmed the development of the baby SUV.

The Cajun will become an entry level model, together with Boxster, thus allowing Porsche to lure into its very own lineup more buyers coming from other brands.
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About the author: Bogdan Popa
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Bogdan keeps an eye on how technology is taking over the car world. His long-term goals are buying an 18-wheeler because he needs more space for his kid’s toys, and convincing Google and Apple that Android Auto and CarPlay deserve at least as much attention as their phones.
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