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Porsche Sold 21,304 Vehicles in the US in Q2 2024; It's the Best Quarterly Performance Yet

Porsche Cayenne 38 photos
Photo: Porsche
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A bit late compared to high-volume automakers that include Ford and General Motors, the folks at Porsche have finally released their second-quarter sales reports for the US and the global market. Over in the United States, the Zuffenhausen-based marque posted its best quarterly performance to date, selling no fewer than 21,304 vehicles from April 1st to June 30th.
Porsche Cars North America further highlights 911 had its best month ever in this part of the world in June 2024. The Neunelfer moved no fewer than 4,790 units in the quarter, whereas the half-year volume is 6,720 examples of the breed. The 718 isn't doing too well, for it sold 2,112 units between January 1stand June 30th as opposed to 2,276 units in the first half of 2023.

The all-electric Taycan also nosedived from 3,162 to 2,054 vehicles, while its combustion-engined sibling moved 1,675 units compared to 2,030 in the previous first half. As you might have guessed by now, the Cayenne and Macan are the brand's most popular nameplates in the US of A, with year-to-date sales totaling 10,168 and 12,004 examples. All told, Porsche Cars North America moved 34,733 units in H1 2024.

On a global scale, 155,945 vehicles were delivered, a -7% drop from the first six months of 2023. This contraction is attributed to the North American (-6% over H1 2023), Chinese (a whopping -33%), and overseas/emerging markets (-2% from the first half of last year).

It's no surprise that Cayenne and Macan are the German automaker's best-selling nameplates worldwide, posting 54,587 and 39,167 deliveries in the first half of 2024. It should be noted that Macan sales dropped 18 percent over H1 2023 due to the changeover to the all-electric Macan.

2025 Porsche Cayenne GTS
Photo: Porsche
Deliveries of the second-gen Macan will kick off in the second half of 2024, with the US-market Macan coming to dealers nationwide as a 2025 model. The rear-drive or rear-biased 911 sold 8% better to the tune of 28,212 deliveries, while the 718 series improved by 8% to 11,886 deliveries.

Panamera entered its third generation for 2024, and Taycan received a mid-cycle refresh for 2025, thus explaining their -25% and -51% drops compared to the first six months of last year. In deliveries, make that 13,255 and 8,838 vehicles.

Save for the 718 Cayman and 718 Boxster, all other Porkers in production today can be had with electric assistance or full-electric setups. The 911, for example, has gone hybrid for 2025 as long as you're fine with the 911 Carrera GTS. The so-called Porsche T-Hybrid system works in tandem with a brand-new 3.6 instead of the 3.0-liter engine in the pre-facelift Carrera GTS. Rather than a twin-turbo unit, the 3.6-liter mill is a single-turbo affair with an electric snail to minimize lag as much as possible.

The 718 won't receive said T-Hybrid system, for Porsche decided on a zero-emission powertrain for the next generation. Look forward to a 2025 debut, although it's not clear if the newcomer will drop for the 2025 or 2026 model year.
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About the author: Mircea Panait
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After a 1:43 scale model of a Ferrari 250 GTO sparked Mircea's interest for cars when he was a kid, an early internship at Top Gear sealed his career path. He's most interested in muscle cars and American trucks, but he takes a passing interest in quirky kei cars as well.
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