Photo: Porsche
Luxury cars are in high demand in the US, and few come with as hot a badge as Porsche's. The company reported its April sales figures today, which reached a new monthly record easily besting last year's results.
Porsche Cars North America sold just over 4,000 cars last month, which represents a 17% increase on April 2012's 3,437 units. For the year to date, the company is up a massive 29 percent on last year's total.
The Cayenne remained Porsche's most sought-after vehicle, with a 27% increase taking demand to 1,750 for the record month. The 911 is now over a year old and as such it slowed down a bit, from 1,090 in 2012 to 891 last month.
The Boxster/Cayman model line saw an impressive increase as well, with current year-to-date sales (2,252) up more than 350 percent over the same period last year (486).
“This is the first time in history that Porsche has delivered more than 4,000 cars in one month in the United States – which can mainly be attributed to a very attractive and young model line-up,” said Detlev von Platen, President and CEO, Porsche Cars North America, Inc. “We are on track to have another very successful year, as long as the current U.S. economic situation continues to improve.”
The Cayenne remained Porsche's most sought-after vehicle, with a 27% increase taking demand to 1,750 for the record month. The 911 is now over a year old and as such it slowed down a bit, from 1,090 in 2012 to 891 last month.
The Boxster/Cayman model line saw an impressive increase as well, with current year-to-date sales (2,252) up more than 350 percent over the same period last year (486).
“This is the first time in history that Porsche has delivered more than 4,000 cars in one month in the United States – which can mainly be attributed to a very attractive and young model line-up,” said Detlev von Platen, President and CEO, Porsche Cars North America, Inc. “We are on track to have another very successful year, as long as the current U.S. economic situation continues to improve.”
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