Porsche Registers February Sales Increase in the U.S.

Porsche reported a slight sales increase on the U.S. market in February 2010. The company sold 1,531 cars in America last month, a figure that can be translated into a 1.5 percent increase, as compared to the figure registered in February 2009.

This is the sixth consecutive month in which Porsche’s sales continue to follow a rising trend, in spite of the fact that the winter season was expected to affect sales, especially on the U.S. East Coast - Porsche’s top-selling region.

The sales growth was driven by a 35 percent increase in the Cayenne’s sales (as compared to the figure registered in February 2009) - 599 units of the SUV were sold in February. In addition to that, 409 units of the Panamera saloon were delivered last month. However, the Cayman and Boxter’s sales fell 48 percent, as compared to the same period of 2009. Only 184 units of the two models were delivered in February. The Porsche 911’s sales also registered a decrease, as only 339 units of the coupe were sold. This can be translated into a 39 percent decrease as compared to the number of units sold in the same month of 2009.

Porsche introduced a new generation of its Cayenne SUV at this week’s Geneva Auto Show. As the Cayenne is credited for the financial revival of Porsche, the manufacturer has high expectations from the new model. The new Cayenne’s engine line-up includes a 3.6 liter V6 unit that offers 300HP, a 4.8 liter V8 unit developing 400 Hp, a 4.8 liter turbo V8 powerplant that produces 500HP and a diesel 3.0 liter V6 unit with an output of 240 HP. In addition to that, Porsche also offers a hybrid powertrain that combines a 333 HP 3.0 liter supercharged V6 engine with a 47 HP electric motor.