"America loves the crew from OCC and the folks here at BIC can see why. Clearly they have big hearts, and were excited about going bald for a good cause on national TV. The Make-A-Wish Foundation is a cause close to Paul Sr.'s heart and BIC 4 Good is thrilled to support it this year," stated Jamie Kistner, Senior Brand Manager: Shavers at BIC Consumer Products USA.
The BIC and OCC relationship began when OCC built a custom motorcycle themed after the BIC Flex4 men's razor; the bike was aired on an episode of American Chopper last week.
From February 7, 2011 through June 30, 2011, BIC will make a donation to the Make-A-Wish Foundation for every submission on the BIC 4 GOOD website.
Enthusiasts have to simply upload a video or photo of their newly shaved head, or shave virtually. BIC's donations vary from $400 donated for every video, $40 for a photo and $4 for virtual shaves, with a minimum guaranteed donation of $50,000, up to a maximum of $75,000.
"OCC has a long-standing relationship with the Make-A-Wish Foundation, and we are happy to continue to support them through the BIC 4 GOOD campaign," said Paul Teutul, Sr., founder of Orange County Choppers, "BIC's reputation as a high-quality, reliable brand and the sleek design of their BIC Flex4 razor seemed like natural fit for us."
"It was a great thing to air on TV. Our show is reaching out to 3 million plus people, and everyone gets that message of how good it is to support the Make-A-Wish Foundation, which has always been our number one charity,” Paul Teutul Sr. said.