Will this offer what media analysts call the "Oprah Bump" to Tesla Motors? It sure could do that, considering we’re looking at one of the most publicized television hosts in history who has always given advice to her audience on how to spend and save their cash. Meanwhile, buying a Tesla Model S seems to fit Oprah Winfrey’s lifestyle.
Well, she said the big word that starts with the “L” letter and ends with “e”, and we’re not referring to “laudable”. Even though the newest configuration of the Tesla Model S did get an enormous amount of admiration from several media outlets, with consumer reports turning the EV’s new features into some kind of religion.
“The Tesla initially scored 103 in the Consumer Reports’ rating system, which by definition doesn’t go past 100... The car set a new benchmark, so we had to make changes to our scoring account for it.” That’s how CR’s Tesla Model S P85D review sounded like. A little bit too much? Maybe.
Nevertheless, the CR's editorial team may as well be surprised by the impact Oprah Winfrey’s new car will have on car buyers throughout the planet without such a review. Why, you ask? Well, let us recall that day when the television host gave each member of the audience a Pontiac G6. For free.
Did that change anything else, other than the number of people who would watch the program from that day on? We’ll let you be the judge of that.
With that amount of fortune, the 61-year-old producer could afford a line-up made of the world’s top-notch supercars and even a couple of hypercars. Instead, what does she show up with? Elon Musk’s Tesla Model S. Is this the best product placement the Tesla Motors CEO could ever wish for or what? Time will tell.
“The Tesla initially scored 103 in the Consumer Reports’ rating system, which by definition doesn’t go past 100... The car set a new benchmark, so we had to make changes to our scoring account for it.” That’s how CR’s Tesla Model S P85D review sounded like. A little bit too much? Maybe.
Nevertheless, the CR's editorial team may as well be surprised by the impact Oprah Winfrey’s new car will have on car buyers throughout the planet without such a review. Why, you ask? Well, let us recall that day when the television host gave each member of the audience a Pontiac G6. For free.
Did that change anything else, other than the number of people who would watch the program from that day on? We’ll let you be the judge of that.
The richest African-American in the U.S. buys a Tesla Model S
The Queen of All Media was ranked the richest African-American of the 20th century, the greatest black philanthropist in American history, and is currently North America’s only black billionaire. At 61 and 25 years from the first The Oprah Winfrey Show, the TV personality can easily claim she is the best.With that amount of fortune, the 61-year-old producer could afford a line-up made of the world’s top-notch supercars and even a couple of hypercars. Instead, what does she show up with? Elon Musk’s Tesla Model S. Is this the best product placement the Tesla Motors CEO could ever wish for or what? Time will tell.
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