GM’s European division isn’t that European any more. Opel has announced it has begun sales of passenger cars in both Australia and China.
In Australia, Opel is targeting the small and medium cars segment, which is supposed to represent 80 percent of the total market. The range there consists of the Corsa, Astra and Insignia, with more models potentially on the way.
“Opel sales will be handled initially by 17 dealerships, with sites in every capital city of every state. The dealers selected include some of Australia’s most successful and well regarded dealers. Their significant investment in unique Opel facilities is a testament to the potential they ascribe to the brand in Australia,” Opel’s media report says.
Furthermore, the German automaker is sending its cars as far as Chile. The model range in this South American country will consists of the Corsa, Meriva, Astra and Insignia.
Opel will continue to expand its global network to China, North Africa, the Middle East, Russia and Turkey.
“Opel sales will be handled initially by 17 dealerships, with sites in every capital city of every state. The dealers selected include some of Australia’s most successful and well regarded dealers. Their significant investment in unique Opel facilities is a testament to the potential they ascribe to the brand in Australia,” Opel’s media report says.
Furthermore, the German automaker is sending its cars as far as Chile. The model range in this South American country will consists of the Corsa, Meriva, Astra and Insignia.
Opel will continue to expand its global network to China, North Africa, the Middle East, Russia and Turkey.