Opel Plans Market Share Hike with New Hungarian Plant

Planning its expansion in both the existing markets and new ones ever since the financial difficulties ended, German automaker Opel is paying an increased attention to Central and Eastern Europe, tow of its oldest, and at the same time most friendly Opel markets on the Old Continent.

To help boost its appeal even further, Opel kicked off the upgrade of its engine plant in Szentgotthard, Hungary this year, a facility that will be in charge with manufacturing engines and cylinder heads for Opel's assembly plants in Europe.

But the plan is to make the facility more than just a place where engines are built. Measuring 30,000 square meters and employing, once it's ready, 800 people, the Hungarian plant should be nothing less than the best, and help Opel 5.5 percent market share it recorded last year.

“With this new project we strive to become the best engine plant in the world, by producing world class products with modern technology in the most effective way,” said Tamas Solt, director of the Szentgotthard plant was quoted as saying by

“The plant has a reputation within the company for its teamwork, flexibility and excellent quality. It became a kind of ‘knowledge center for midsize engines.”

The Szentgotthard site is an older Opel production hub, the first facility opening here back in 1991. Since then, 6.5 million engines and five million cylinder heads were built in Hungary, on top of the 85,000 Opel Astra models.

For the new project, Opel will be backed by a new chain of suppliers that will be reorganized according to an agreement Opel reached earlier in the year with the Hungarian Investment and Trade Agency.  
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About the author: Daniel Patrascu
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Daniel loves writing (or so he claims), and he uses this skill to offer readers a "behind the scenes" look at the automotive industry. He also enjoys talking about space exploration and robots, because in his view the only way forward for humanity is away from this planet, in metal bodies.
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