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Nissan to Benefit from Chinese Boom, Return to Profit Soon

Japanese carmaker Nissan expects to return to profitability in the current fiscal year ending March 31 and wants to take advantage of the Chinese growth to improve its figures in 2010. CEO Carlos Ghosn told Reuters that Renault will also launch several models in China but hasn't provided too many details on the matter.

"Our results are improving. Hopefully the momentum will continue into 2010," Ghosn was quoted as saying by the aforementioned source. "The focus of the alliance now is making sure Nissan develops its presence as fast as possible. Renault will be joining when it is ready in the future."

Nissan also intends to launch electric cars in China, with the Leaf projected to be the first in a series to be brought by the Renault-Nissan alliance. The car is expected to arrive in China in 2011 and will be produced locally by Dongfeng Nissan.

"Nissan LEAF is a tremendous accomplishment – one in which all Nissan employees can take great pride. We have been working tirelessly to make this day a reality – the unveiling of a real-world car that has zero – not simply reduced – emissions. It’s the first step in what is sure to be an exciting journey – for people all over the world, for Nissan and for the industry," said Nissan President and CEO Carlos Ghosn said in early August when revealing the car.

“Our car had to be the world’s first, medium-size, practical EV that motorists could afford and would want to use every day. And that’s what we’ve created. The styling will identify not only Nissan LEAF but also the owner as a participant in the new era of zero-emission mobility,” said Masato Inoue, Product Chief Designer.

Nissan will initially sell imported Leafs in China and, in case the car proves to be popular, it will shift production to Dongfeng Nissan.
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About the author: Bogdan Popa
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Bogdan keeps an eye on how technology is taking over the car world. His long-term goals are buying an 18-wheeler because he needs more space for his kid’s toys, and convincing Google and Apple that Android Auto and CarPlay deserve at least as much attention as their phones.
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