Nissan Reports Sales Increase in Europe

The 18,000 extra cars Nissan sold in the first half of the year might only represent a 5 percent increase over 2011, but with the overall European market crumbling under the force of the crisis, what Nissan achieved is a sort of miracle.
Nissan Juke 1 photo
Photo: Nissan
The overall market has been down about 4.5 percent from last year, and the French and Italian automakers are suffering badly.

Nissan’s results come thanks to the continued popularity of the crossover range. The UK-built Qashqai and Juke together sold 40,000 in June alone, representing a 23% increase.

“The difficulties facing the European car market in 2012 are well-documented. Therefore achieving a 5% increase in sales volume at the halfway stage gives us confidence that we are offering the right products that appeal to, and meet the needs of, our European customers," said Nissan Vice President for Sales Operations in Europe, Guillaume Cartier.

Nissan designs, develops and produces an increasing number of vehicles within the region. More than 80% of our sales are of models manufactured at our plants in the UK, Spain and Russia. This gives us great affinity with our customer base and allows us to closely align our operation to market shifts,”
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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