Photo: Nissan
Forget about safety belts, airbags, self-braking, direct injection, heated seats, adaptive cruise control or even autonomous driving - the one thing that really matters is the so-called "curry hook."
Yes, amid fighting what looks like a lost battle on the EV front and dealing with more and more competitors for the successful Juke, Nissan took the time to commemorate the introduction of "one of its most iconic features": the dashboard hook.
How many times have you driven home with a takeaway bag and risked spilling the sauce in every bend and every time you braked? That's right, the fear of losing that tasty liquid turned you into a real hazard, as you were much more likely to drive straight and never brake. Good thing Nissan invented that hook in the passenger's footwell where you could hang the bag.
Don't think for one second we're kidding here, trying to falsely maximize the importance of this feature. Another thing it was good for was hanging a woman's purse. Until then, women had to place their hand bags on the backseat, which exposed them to thieves who would open the door, take the purse and disappear into the sunset. This made women very mad and, naturally, they took it out on their men. There are no official numbers, but it is said that the Nissan hook has saved more marriages than couple therapy.
Finally, the hook gave birth to a whole number of "curry hook" wannabes, such as the "grocery hook" (usually found in the trunk and best used for hanging grocery bags so they don't run around) or the "towing hook" (yes, you may not know this, but the towing hook was originally inspired by the same Nissan invention).
Of course we're not being serious, but how could we be when Nissan is actually issuing a press release to celebrate 20 years from the invention of the "curry hook"? Nissan, get over it, it's just a hook. We had to double-check to make sure we didn't hibernate for a few days and woke up on April 1. Turns out we didn't. Well, we just thought you too deserved to know about the anniversary of the hook. Just in case you needed a reason to drink tonight.
How many times have you driven home with a takeaway bag and risked spilling the sauce in every bend and every time you braked? That's right, the fear of losing that tasty liquid turned you into a real hazard, as you were much more likely to drive straight and never brake. Good thing Nissan invented that hook in the passenger's footwell where you could hang the bag.
Don't think for one second we're kidding here, trying to falsely maximize the importance of this feature. Another thing it was good for was hanging a woman's purse. Until then, women had to place their hand bags on the backseat, which exposed them to thieves who would open the door, take the purse and disappear into the sunset. This made women very mad and, naturally, they took it out on their men. There are no official numbers, but it is said that the Nissan hook has saved more marriages than couple therapy.
Finally, the hook gave birth to a whole number of "curry hook" wannabes, such as the "grocery hook" (usually found in the trunk and best used for hanging grocery bags so they don't run around) or the "towing hook" (yes, you may not know this, but the towing hook was originally inspired by the same Nissan invention).
Of course we're not being serious, but how could we be when Nissan is actually issuing a press release to celebrate 20 years from the invention of the "curry hook"? Nissan, get over it, it's just a hook. We had to double-check to make sure we didn't hibernate for a few days and woke up on April 1. Turns out we didn't. Well, we just thought you too deserved to know about the anniversary of the hook. Just in case you needed a reason to drink tonight.
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