Furthermore, the site features a new home page with larger, clearer buttons, as well as simplified access to information on finance, promotions, conversions and fleets. According to the company, the brochure download facility has also been simplified and unlike the previous site, it does not require personal contact details to be input by the customer.
Further links are provided while more buttons give details of the full commercial vehicle model range, offer the opportunity to configure a vehicle to exact requirements, book a test drive, make further inquiries or locate the nearest dealer.
“We are delighted to unveil this new website,” Gerry Clarke, director, Fiat Professional, said in a release. “As the brand continues to grow, we are expecting more customers to visit us, so it’s right that we have a clearer, easier-to-use website that everyone can enjoy and obtain good use from.”
Recently, Fiat Professional also launched a new website dedicated to help conversion companies. The company plans a section that will display images of completed conversion projects, and companies are being encouraged to provide their own pictures and technical descriptions of conversions they have carried out, for others to study.
“We know that it’s important for Fiat Professional to have the best possible relationship with the converters who transform our light commercial vehicle (LCV) range,” said Paul Godden, brand manager, Fiat Professional. “So it’s necessary to give them all the relevant information to enable them to work in the most professional way possible. The new site will provide this.”
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