Naomi for Haiti Lotus Evoras Raise 1.4M Euros

Just as promised, the total amount raised for charity and the highest bidders have been announced by Lotus this morning at the 2010 Geneva Auto Show. The eight special edition ‘Naomi for Haiti’ Evoras have raise more than €1.4 million at auction, which will benefit the Haitian victims of the tragic earthquake that hit the Caribbean country on January 12, 2010.

The special edition Evoras are the work of Lotus Design Director Donato Coco, while also reflecting Naomi’s design direction. It combines the flag of Haiti with a special color scheme and feature a range of items that are meant to make these cars collector items.

"Lotus Cars has been Fashion for Relief’s biggest supporter and has been instrumental in helping us to raise crucial funds for The White Ribbon Alliance and its partners in Haiti who are working towards rebuilding the healthcare system for mothers and babies,” Naomi commented on Lotus Cars’ contribution.

"To have Lotus on board supporting Fashion for Relief is very important to Sarah Brown, myself and everyone at The White Ribbon Alliance and we are truly very grateful."

"It was a great pleasure for Lotus to work with Naomi and the White Ribbon Alliance for this excellent cause and we are delighted that by working with Naomi, our suppliers and the generosity of the bidders, we have been able to raise such a significant sum of money to help those in need during this difficult time,"
Lotus CEO, Dany Bahar said in a release.

The highest bidder was Naomi’s boyfriend, Vladimir Doronin, who wanted to own the first car, number one of eight, and paid €350,000 for it at the Fashion for Relief charity fashion show held on February 18.
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