4-time Dakar winner French legend Cyril Despres signs with Spanish LS2 Helmets.
With less than a month until 2013 Dakar kicks off in South America, Despres, riding for the KTM Red Bull team is quite happy to be the leading representative for LS2: "I am very excited by this new association and am impressed by their enthusiasm and reactivity.
LS2 are keen to expand their off-road range and this is the perfect opportunity for me to work hand in hand with a dynamic partner and be directly involved in the development of their products. Safety has always been a top priority for me and after appreciating the quality of their helmets and their extensive research and development capacity I didn't hesitate to sign with them."
Máximo Sanguinetti, LS2 Marketing Director has also declared that his company is honored by Despres' agreement and will try to live up to his fame: "It is an honor for us to add to our team the n# 1 off-road rider in the world. Our alliance with him is closely related to our aim of becoming the n#1 helmet brand in the next 5 years. We identify with Cyril by his professionalism, by his integrity as a person and his total commitment to everything he does."
LS2 helmets will be worn by almost a third of all riders entered in the competition, so it's easy to see that the Spaniards' commitment to dominating the off-road segment is for real.
LS2 are keen to expand their off-road range and this is the perfect opportunity for me to work hand in hand with a dynamic partner and be directly involved in the development of their products. Safety has always been a top priority for me and after appreciating the quality of their helmets and their extensive research and development capacity I didn't hesitate to sign with them."
Máximo Sanguinetti, LS2 Marketing Director has also declared that his company is honored by Despres' agreement and will try to live up to his fame: "It is an honor for us to add to our team the n# 1 off-road rider in the world. Our alliance with him is closely related to our aim of becoming the n#1 helmet brand in the next 5 years. We identify with Cyril by his professionalism, by his integrity as a person and his total commitment to everything he does."
LS2 helmets will be worn by almost a third of all riders entered in the competition, so it's easy to see that the Spaniards' commitment to dominating the off-road segment is for real.