Mopar Gives the Dodge Challenger a New Look

The automobile parts and service arm of Chrysler Group, Mopar, has just released details on a new performance and appearance package for the Challenger, that aims to further enhance the muscular look of the car, the company says in a statement.

"Our mission at Mopar is to add value to all of our brands," said Pietro Gorlier, President and Chief Executive Officer, Mopar Service, Parts and Customer Care, Chrysler Group LLC. "Our 'Moparized' Dodge Challenger is a great example of how we can further enhance the value of all of our Chrysler, Jeep, Dodge Car and Ram Truck vehicles."

Mopar's new exterior appearance package is now available as a factory production option. The exterior includes a unique body-color hood with scoop, body-color rear "Go-Wing" spoiler and strobe stripe performance graphics.

An interior appearance package is also available and includes a Mopar-branded T-handle shifter, bright pedal kit (automatic only), bright door-sill guards, premium carpet floor mats and a full vehicle cover for protection.

"We worked closely with Mopar to further enhance the appearance of Dodge's modern-day muscle machine," said Ralph Gilles, President and Chief Executive Officer, Dodge Car Brand. "Our additional design cues effectively communicate the vehicle's world-class handling, performance and cutting-edge technology."

The MSRP for the exterior package is $1,995. The MSRP for the interior package is $945 for the automatic transmission and $780 for the manual transmission. Both options are available on SE and R/T models in the following colors: TorRed, Bright Silver Metallic, Brilliant Black Crystal and Bright White.