Photo: MINI
As the BMW Group registered a 10.5 percent sales increase in July, MINI also registered a record month, reaching a total of 5,950 units sold in the 7th month of the year, making this the best July in the history of MINI's presence on the North American continent.
“We like to say the world is becoming more MINI and the record sales figures for July and year-to-date prove that interest in the premium small car segment continues to grow and that people can think small. We are especially pleased with the sales performance of the MINI Countryman model that continues to bring new motorers to our growing MINI family”, said Jim McDowell, Vice President, MINI USA.
Furthermore, the MINI Pre-Owned vehicles sales also registered the best month ever, with an increase of 28.9 percent in sales, reaching a total of 1,974 cars sold, compared to 1,531 units sold in July 2012. Year-to-date, the MINI used cars sales grew by 20.1 percent, adding up to 12,298 units.
Furthermore, the MINI Pre-Owned vehicles sales also registered the best month ever, with an increase of 28.9 percent in sales, reaching a total of 1,974 cars sold, compared to 1,531 units sold in July 2012. Year-to-date, the MINI used cars sales grew by 20.1 percent, adding up to 12,298 units.
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