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MINI Present at the Grammys as the Official Partner of Warner Music Group

Sunday, February 10, 2013 – the 55th Annual Grammy Awards were held in Los Angeles. Most of the TV stars in America and Europe were present at the event, and MINI was there too, making its first appearance as Warner Music Group's official partner.
MINI at the Grammys 33 photos
Photo: BMW
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The show that took place at the Staples Center in downtown Los Angeles ended around mid-night. After all the proceedings took place, Warner Music Group organized an exclusive after-party show at the Chateau Marmont (a familiar venue for Hollywood celebrities) and MINI was there as well, with some Countryman models to chauffeur the stars to the party's location.

From all the MINIs that were present on Sunset Boulevard (that's where Chateau Marmont is located) the one that stood out the most was a MINI Convertible whose bonnet served as a VIP guestbook. Stars like Sean Paul, Flo Rida, Sting, Bruno Mars, Alessandra Ambrosio, Nei Patrick Harris, Muse and many others signed the car hence making it a collector's item.

Of course, the Convertible will be auctioned off and the entire proceeds will be going to the charity organization "MyMusicRX", which is a charity focusing on soothing and delighting hospitalized children their families and medical professionals who care for them, by infusing the hospital environment with the healing power of music.
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