What could possibly have in common MINI and Hawaii? Well, quite a lot actually. They both promote an active and joyful way of life and they celebrate an anniversary at almost the same time: on August 21st 1959 Hawaii became the 50th US State, while the classic Mini was unveiled just 5 days later.
While Mini dominated racing events throughout its life, with its small size and incredible power to weight ratio, in Hawaii a brand new sport was born, also requiring great skill, surfing.
Reports of people riding the waves on wooden boards off the Hawaiian coast go back as far as the 18th century, but it was Duke Kahanamoku, a native of the capital Honolulu, who helped make this leisure pursuit internationally popular.
He is regarded as one of the founders of the Waikiki boys who teach surfing to visitors on the island group's most famous beach to this day. If you like, you call him the Alec Issigonis of the Hawaii Islands.
Surfing gave rise to an entire lifestyle characterised by a laid-back, non-conformist outlook, non-stop fun and never-ending sunshine. A surfboard on the roof or in the luggage compartment of a car became a symbol of freedom and joie de vivre.
To this day, MINI is supporting this way of life. The current range offers reliable companions for such a lifestyle. The Countryman is already pretty popular in Hawaii, thanks to its roof rails (that are standard) and the all-wheel-drive system ALL4 that helps on sandy beaches.
As a result, the fun of driving and the pure joy of living are brought together once again, with many a perfect beach now that much easier to get to.
Reports of people riding the waves on wooden boards off the Hawaiian coast go back as far as the 18th century, but it was Duke Kahanamoku, a native of the capital Honolulu, who helped make this leisure pursuit internationally popular.
He is regarded as one of the founders of the Waikiki boys who teach surfing to visitors on the island group's most famous beach to this day. If you like, you call him the Alec Issigonis of the Hawaii Islands.
Surfing gave rise to an entire lifestyle characterised by a laid-back, non-conformist outlook, non-stop fun and never-ending sunshine. A surfboard on the roof or in the luggage compartment of a car became a symbol of freedom and joie de vivre.
To this day, MINI is supporting this way of life. The current range offers reliable companions for such a lifestyle. The Countryman is already pretty popular in Hawaii, thanks to its roof rails (that are standard) and the all-wheel-drive system ALL4 that helps on sandy beaches.
As a result, the fun of driving and the pure joy of living are brought together once again, with many a perfect beach now that much easier to get to.
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