The lucky top girl is no one else than the German model from Munich, Julia Stegner who has recently posed for the new key visual together with the Mercedes-Benz CLS 350 CGI Grand Edition in outfits by Anne Valerie Hash. The new key visual will be seen on advertisements, posters and vehicles at the German fashion show ranking among the top international events.
Although the international top model has been living in New York since 2004, she will fly to Berlin in order to be present at the Mercedes-Benz Fashion Week Berlin Autumn/Winter 2009. As she confesses she is “looking forward to the Mercedes-Benz Fashion Week Berlin. Berlin is such a vibrant city. I really like to be there.”
As for being the new face of fashion activities, Julia is truly happy.
“Mercedes-Benz and fashion – they really fit together well. I think Mercedes-Benz cars are chic – just like fashion. So I’m delighted to be the international fashion brand-ambassador for Mercedes-Benz,” she says.
Those who have been already conquered by the beautiful Julia and by the sporty elegance of this special model will be able to purchase the car (unfortunately Julia is not included) starting with January 2009.
“With Julia Stegner as brand ambassador, we have given our long-term, international fashion activities a fascinating and world-famous face,” says Anders Sundt Jensen, Vice President Brand Communications Mercedes-Benz Cars. “She particularly represents the connection between German origin and international flair. That’s why in our key visual we have very consciously placed Julia Stegner together with the new Mercedes-Benz CLS Grand Edition, which will be launched on the market in March 2009.”
Let's see if Julia will sell more cars during such gloomy crisis times...
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