Photo: Daimler AG
Almost re-enacting the beginning of 2013, the three-pointed star came first in no less than three “Blogger Auto Award 2014” categories.
German car bloggers voted the Mercedes-Benz CLA as the best compact car, the all-new S-Class came first in the luxury category, while the Mercedes-Benz brand as a whole won the award for the Best Car Manufacturer of the Year.
“We are delighted that once again we have done so well in the Blogger Auto Award. As part of our Best Customer Experience sales strategy, the digitalization of all communication channels is becoming more and more important. We take this success as an incentive and also as recognition for our regular dialogue with digital opinion leaders,” said Christoph Horn, Head of Global Communications at Mercedes-Benz Cars
The CLA and the S-Class weren't the only Mercedes-Benz models appreciated in the Blogger Auto Award 2014, as no less than nine out of twelve categories were sprinkled with a podium finish by the Stuttgart brand.
“We are delighted that once again we have done so well in the Blogger Auto Award. As part of our Best Customer Experience sales strategy, the digitalization of all communication channels is becoming more and more important. We take this success as an incentive and also as recognition for our regular dialogue with digital opinion leaders,” said Christoph Horn, Head of Global Communications at Mercedes-Benz Cars
The CLA and the S-Class weren't the only Mercedes-Benz models appreciated in the Blogger Auto Award 2014, as no less than nine out of twelve categories were sprinkled with a podium finish by the Stuttgart brand.
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