"We are on a roll in manufacturing as well: Hard on the heels of the new B-Class, we are now producing the totally new A-Class for our customers. Thanks to the joint architecture, we can flexibly produce all models of our new compacts on the same production line at the respective site,” added Dr Wolfgang Bernhard, Member of the Board of Management of Daimler AG responsible for Manufacturing & Procurement Mercedes-Benz Cars & Mercedes-Benz Vans.
The new A-Class represents a clear departure from the boring model of the past. "A is for Attack: the A-Class is a clear statement of the new dynamism of the Mercedes-Benz brand,” Zetsche famously said last year.
The W176 A-Class will rival other luxury cars in its segment, such as the BMW 1-Series and Audi A3, with economical engines, as well as advanced equipment.