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McLaren Confirms Location for Flagship European Dealer: London

McLaren Automotive is one of the hottest new companies in the automotive world. Suppose you don’t know many things about it (or you do and this makes you want to know even more) and you want to see what it’s all about...

Well, one real life solution would be to visit the automotive producer’s flagship European showroom. You won’t be able to do that until early next year, but let’s see what you can experience there.

McLaren Automotive and Jardine Motors Group (a company’s retailer) have confirmed that the One Hyde Park in London (The Residences at Mandarin Oriental) will house the high-profile location we are talking about.

As we said, McLaren will move into the showroom early next year, in order to prepare the launch of the MP4-12C supercar which is scheduled for spring 2011. The showroom’s location in Knightsbridge guarantees immediate recognition, with the site also enjoying exclusivity, as the largest of the three key retail spaces at the base of the residential complex’s pavilions: B, C and D (it is located at the ground floor of the pavilion B).

McLaren’s predictions indicate that this will not only be the top European showroom, but will also be the busiest retailer in the company’s global network

The location will also have a strong connection with McLaren’s F1 activities, as it will display one of the team’s F1 cars.

One Hyde Park has already established itself as a landmark location in London, and we are both proud and excited to be part of its future success. The McLaren London showroom at One Hyde Park will represent everything we strive for at McLaren: great attention to detail, form and function in its visual impact and atmosphere, and a focus on the customers’ requirements,” said Christian Marti, McLaren Automotive’s European Regional Director.
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About the author: Andrei Tutu
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In his quest to bring you the most impressive automotive creations, Andrei relies on learning as a superpower. There's quite a bit of room in the garage that is this aficionado's heart, so factory-condition classics and widebody contraptions with turbos poking through the hood can peacefully coexist.
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