MB USA CEO Getting Cocky About Sales Versus BMW

Steve Cannon is one of the most outspoken CEOs that Mercedes-Benz USA has had in recent decades if judging just from the recent quotes he gave about the German manufacturer's sales in the land of the free.
Steve Cannon, CEO of MB USA 1 photo
Photo: Daimler AG
Speaking at an event honoring the 2013 Automotive News 100 Best Dealerships to Work For, the MB USA President spoke again about the recent success wave that Mercedes-Benz is riding on in the US.

“We're going to have a great year, and when we beat BMW, it will be based on natural sales [and] great execution.” Steve Cannon told Automotive News.

When asked if the Stuttgart manufacturer might try to pull a last-minute sales or something of the sort to keep its sales momentum and retake their luxury sales champion crown from BMW in the US, Cannon said: “We're not going to play that game. No shenanigans. We're a shenanigan-free environment.”

Currently, Mercedes-Benz is leading over BMW in USA sales with almost 3,000 cars through the month of September.

Story via Automotive News
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About the author: Alex Oagana
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Alex handled his first real steering wheel at the age of five (on a field) and started practicing "Scandinavian Flicks" at 14 (on non-public gravel roads). Following his time at the University of Journalism, he landed his first real job at the local franchise of Top Gear magazine a few years before Mircea (Panait). Not long after, Alex entered the New Media realm with the project.
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