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Matthew McConaughey Talks About Balance in New Lincoln Ads

Jim Carrey, Ellen DeGeneres are you ready for it? Matthew McConaughey is back and this time he’s even cooler than before. Lincoln has just released its new commercial series, promoting the 2015 Lincoln MKZ and MKZ Hybrid. The Interstellar actor not only is filmed in style and great class, but is also talking about being environmentally responsible this time.
Matthew McConaughey Talks About Balance in New Lincoln Ads 5 photos
Photo: Lincoln
Matthew McConaughey Talks About Balance in New Lincoln AdsMatthew McConaughey Talks About Balance in New Lincoln AdsMatthew McConaughey Talks About Balance in New Lincoln AdsMatthew McConaughey Talks About Balance in New Lincoln Ads
Ever since Lincoln has experienced what could be the company’s greatest commercial success in recent years this summer, fans have been waiting for something fresh. Matthew McConaughey has switched from the MKC model to the midsize sedans in the bright spotlight of New Year’s Day college football bowl games.

The spots were filmed over two days in Los Angeles, with director Nicolas Winding Refn, who helmed the “Live in Your Moment” campaign, along with representatives from Lincoln and ad agency Hudson Rouge. The first commercial, dubbed “Dinner”, has McCounaghey highlighting MKZ’s features such as the car’s exterior, open interior, push-button start, MyLincoln Touch driver connectivity system and available retractable panoramic roof.

The second ad, Balance, has the Dallas Buyers Club star sitting in Griffith Park, in front of the L.A. skyline. The actor is pondering the MKZ Hybrid’s balance of beautiful design and fuel efficiency. “If I can be authentic, and the spots are authentic, then we are sending the same message. And I think we’re doing that in this series of Lincoln ads,” Matthew McConaughey said.

Luckily, the actor is not doing anything with his fingers anymore, nor is his accent too strong, so these new series might just pass unaffected by new spoofs. At least that is what we hope.

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