Maserati has very ambitious sales targets that involve them becoming more of a mainstream brand. While some might argue that’s diluting the brand, Fiat Group CEO is a man with a plan, and it involves the launch of there new vehicles, which according to CAR Magazine will arrive in rapid succession.
There trio will consist of the replacement for the Quattroporte, a smaller four-door sedan and the Kubang SUV. The platform for the smaller sedan will come from the new Chrysler 300, though the powertrains will be unique. And it sounds like this will be put together in Italy as well.
“We are being a bit secretive over what you get first because it has implications for the industrial footprint of the group,” Marchionne replied. “You see, there is a site in Modena that makes the Quattroporte, there's some debate what happens to that plant after Quattroporte. There is sufficient commonality in what we're doing between the smaller car and the bigger one that we can do what we want.”
“We are being a bit secretive over what you get first because it has implications for the industrial footprint of the group,” Marchionne replied. “You see, there is a site in Modena that makes the Quattroporte, there's some debate what happens to that plant after Quattroporte. There is sufficient commonality in what we're doing between the smaller car and the bigger one that we can do what we want.”