Photo: Ford
Lincoln isn't in its best days right now, but it seems that parent Ford is preparing a serious model offensive that would allow the brand to rise to new heights.
The Blue Oval will invest up to one billion USD in order to give the Lincoln line-up wings, as Detroit News reports. This means that we'll receive new or facelifted incarnations of the MKS, MKZ, MKX, MKT, as well as of the rapper-favorite Navigator.
And the story doesn't end here, as it seems that Lincoln wants to bring new customers in and plans to do this by introducing a new entry-level sedan, as well as a compact crossover to its line-up.
As we are talking with a brand with premium ambitions, Lincoln customers will be offered with certain features that will distinguish them for the Ford vehicles they are based on.
On the tech side, we are talking about eight-speed transmissions, tweaked exhaust systems, optional all-wheel-drive as well as a custom suspension setup. In addition to that, customers will also receive goodies like power glass roofs and push-button gear selectors.
The carmaker's offensive is scheduled to debut in November, when the revamped MKS will be unveiled at the Los Angeles Auto Show.
And the story doesn't end here, as it seems that Lincoln wants to bring new customers in and plans to do this by introducing a new entry-level sedan, as well as a compact crossover to its line-up.
As we are talking with a brand with premium ambitions, Lincoln customers will be offered with certain features that will distinguish them for the Ford vehicles they are based on.
On the tech side, we are talking about eight-speed transmissions, tweaked exhaust systems, optional all-wheel-drive as well as a custom suspension setup. In addition to that, customers will also receive goodies like power glass roofs and push-button gear selectors.
The carmaker's offensive is scheduled to debut in November, when the revamped MKS will be unveiled at the Los Angeles Auto Show.
Google News