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Lexus Outsells Mercedes-Benz, BMW and Audi in the US

That moment the Germans have been fearing for quite some time has finally happened, with Lexus posting better sales than the German premium trio for the first time this year. Moreover, things are looking great for the Japanese company for the rest of 2015.
BMW vs Audi vs Mercedes vs Lexus 1 photo
Photo: Autoevolution
As we entered August, most manufacturers released the sales charts for July and we were amazed to find out that Lexus managed to sell more cars last month than BMW and Mercedes-Benz first of all and Audi second of all. Why are we defalcating the sales?

Well, contrary to the rest of the world, in the US Audi isn’t one of the best selling premium brands out there, not even being amongst the top three. As a matter of fact, the four-ringed brand has been trailing behind its two German rivals at a rather long distance for quite some time.

Getting back to Lexus, we should reveal the numbers the company reached in the US last month, to finally put to rest all sorts of speculations. Over the course of July, the Japanese brand managed to sell 29,816 units that accounted for an overall increase of 9.1 percent compared to the same month of 2014.

That’s nearly a double-digit increase, in stark contrast to what BMW and Mercedes managed. The Stuttgart-based company sold 27,526 units last month, an increase of 1.2 percent while their Munich-based rivals sold 26,970 units, a 2.1 percent increase.

Things even out more when looking at the year-to-date data. BMW is still leading with a grand total of 195,593 units so far, followed by Mercedes with 192,496 cars sold and Lexus in third with an increase of 14 percent and total of 188,664 units.

Of course, Audi is still rising but has a lot of catching up to do with its 111,269 cars sold so far in 2015 and 17,654 units sold in July. The top five is completed by Cadillac that posted a 7.1 percent increase compared to the same month of last year.
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