Photo: Porsche Inter Auto
Earlier this week, Lamborghini inaugurated the refreshed showroom in Bucharest, with the Romanian capital city dealership updates led by the introduction of the Ad Personal Studio, which allows one to customize the spec of a Sant'Agata Bolognese machine.
The 309 sqm showroom was redecorated over a period of trhee months. Aside from the display area and Ad Personam lounge, the location includes a 250 sqm workshop comprised of a service area, tire service, parts storage and powetrain repair area.
The grand opening saw Lamborghini EMEA CEO Andrea Baldi and Konstantin Sychev, Head of Eastern Europe and CIS, together with Alin Tapalaga, General Manager of Porsche Inter Auto România and Adrian Pascu, Director of Luxury Brands Division of Porsche Inter Auto Romania, introducing the local premiere of the Huracan Evo - a Rosso Mars example of the Evo Coupe was present in the showroom, joining an Urus, as well as an Aventador S Coupe and an Aventador S Roadster. And you can zoom in on these supercars in the image gallery above.
The Raging Bull entered the Romanian market in 2008, with this dedicated showroom having been opened in 2013. The Lamborghini dealership is part of Porsche Pipera, which also involves Bentley and Porsche showrooms, making for the the largest premium and luxury car center in South Eastern Europe.
We attended the event and sat down with Andrea Baldi to discuss the changes that define Lamborghini in the present era. The interview took place in the said Ad Personam Studio, with one of the topics covered being the increasing number of female customers targeting the Italian brand.
And the arrival of the automotive producer's SUV is just one of the main changes the company is going through, with another one involving its hybridization plans. As it turns out, the first gas-electric powertrains to land on Lamborghini models will be featured on the upcoming Aventador/Huracan successors before reaching the Urus.
The grand opening saw Lamborghini EMEA CEO Andrea Baldi and Konstantin Sychev, Head of Eastern Europe and CIS, together with Alin Tapalaga, General Manager of Porsche Inter Auto România and Adrian Pascu, Director of Luxury Brands Division of Porsche Inter Auto Romania, introducing the local premiere of the Huracan Evo - a Rosso Mars example of the Evo Coupe was present in the showroom, joining an Urus, as well as an Aventador S Coupe and an Aventador S Roadster. And you can zoom in on these supercars in the image gallery above.
The Raging Bull entered the Romanian market in 2008, with this dedicated showroom having been opened in 2013. The Lamborghini dealership is part of Porsche Pipera, which also involves Bentley and Porsche showrooms, making for the the largest premium and luxury car center in South Eastern Europe.
We attended the event and sat down with Andrea Baldi to discuss the changes that define Lamborghini in the present era. The interview took place in the said Ad Personam Studio, with one of the topics covered being the increasing number of female customers targeting the Italian brand.
And the arrival of the automotive producer's SUV is just one of the main changes the company is going through, with another one involving its hybridization plans. As it turns out, the first gas-electric powertrains to land on Lamborghini models will be featured on the upcoming Aventador/Huracan successors before reaching the Urus.
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