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Lamborghini Expects Sales to Increase in 2011

For everyone who has seen the new Aventador in person, this sounds like a foregone conclusion, but Lamborghini has taken the time to write up a press release that states it expects sales to increase this year.

We confirmed our long term strategy, which calls for stable and significant investments in new products even in difficult times. We see a slow but steady recovery of the market, and we will benefit from this. The extraordinary response to the new Lamborghini Aventador LP 700-4 is the best proof that our vision is right,” explains Stephan Winkelmann, President and CEO of Automobili Lamborghini.

A few days ago, we told you that both the Raging Bull and the Prancing Horse have sold out their new models, thanks in part to the way they were presented at the 2011 Geneva Motor Show. It seems that this is indeed true, as Lamborghini says more than 12 months’ production of its new V12 monster has already been sold. Deliveries of the car will start in the second half of this year, but until then the new Gallardo LP 570-4 Spyder Performante will arrive, joining a range that includes the Gallardo LP 560-4 Spyder and coupe, LP 550-2 coupe, plus the LP 570-4 Superleggera.

Last year, Lamborghini delivered a total of 1,302 units to its customers worldwide. The difference versus 2009’s 1,515 units was due the fact that sales of the Murcielago ended in May, leaving just the Gallardo to quench demand for both driving thrills and exclusivity. Over a ten year production period, 4,099 units of the Aventador’s predecessor were delivered to customers, making the outgoing twelve-cylinder one of the most sought-after supercar models in automotive history and the absolute best seller in Lamborghini’s twelve-cylinder history.
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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