In a bit of news that should not surprise or impress anybody, Kia Motors America (KMA) has announced today that April was the best sales month in the company’s history, as a total of 47,074 vehicles wearing the Korean badge were delivered, a 56.7-percent increase from April 2010, and a 6.6-percent increase over the previous record set last month.
The results were spurred on by increased demand for the all-new 2011 Optima midsize sedan, which continues to increase in deliveries, while sales of the Soul passed over the 10,000 unit mark for the second consecutive month. Meanwhile, the Sorento was Kia's best-selling vehicle for the 16th consecutive month and posted its best-ever sales of more than 12,000 units.
"More and more car shoppers are being drawn to Kia as a result of our commitment to offering stylish, fuel efficient and high quality vehicles, such as the Sorento and Soul, that exceed the expectations of today's discriminating consumers at a tremendous value," said Byung Mo Ahn, group president and CEO of KMA and Kia Motors Manufacturing Georgia (KMMG).
"Demand for the new Optima has outpaced supply since its launch last year and with gas prices continuing to rise, the upcoming launch of Kia's first-ever hybrid vehicle couldn't be coming at a better time. The 2011 Optima Hybrid will deliver class leading fuel efficiency, world-class design, and modern amenities that will resonate with American consumers and further validate Kia's tremendous value proposition," The KMA official also added.
At the recent New York International Auto Show, the Korean carmaker introduced the ll-new 2012 Rio and Rio5, plus the facelifted version of the Soul. KMA also announced the addition of 2012 Optima production later this year at KMMG in West Point, Georgia, further reinforcing the brand's commitment to the U.S. market.
The results were spurred on by increased demand for the all-new 2011 Optima midsize sedan, which continues to increase in deliveries, while sales of the Soul passed over the 10,000 unit mark for the second consecutive month. Meanwhile, the Sorento was Kia's best-selling vehicle for the 16th consecutive month and posted its best-ever sales of more than 12,000 units.
"More and more car shoppers are being drawn to Kia as a result of our commitment to offering stylish, fuel efficient and high quality vehicles, such as the Sorento and Soul, that exceed the expectations of today's discriminating consumers at a tremendous value," said Byung Mo Ahn, group president and CEO of KMA and Kia Motors Manufacturing Georgia (KMMG).
"Demand for the new Optima has outpaced supply since its launch last year and with gas prices continuing to rise, the upcoming launch of Kia's first-ever hybrid vehicle couldn't be coming at a better time. The 2011 Optima Hybrid will deliver class leading fuel efficiency, world-class design, and modern amenities that will resonate with American consumers and further validate Kia's tremendous value proposition," The KMA official also added.
At the recent New York International Auto Show, the Korean carmaker introduced the ll-new 2012 Rio and Rio5, plus the facelifted version of the Soul. KMA also announced the addition of 2012 Optima production later this year at KMMG in West Point, Georgia, further reinforcing the brand's commitment to the U.S. market.