Moon Phases debuted this week at Basel Art in Switzerland as the strongest showing of the limited number of “phygitals” (physical artworks accompanied by digital assets) there. ArtNet reports that all Moon Phases sculptures presented sold for $2 million each and are now preparing to be headed for the Moon.
That was the plan all along: Koons partnered with Pace Verso for the project, which includes 125 sculptures and NFTs. Some of these sculptures will be sent to the Moon later this year, onboard SpaceX, and placed on the area of the Moon known as Oceanus Procellarum, where they will be stored in perpetuity in CubeSat. Whoever buys the sculptures will get an NFT of them, as well as physical works that will mirror the miniatures placed on the Moon – and the ego-boost of being the first art collectors with storage and display space on Earth’s satellite.
Koons has plenty to celebrate with the collection, too.
“I wanted to create a historically meaningful NFT project rooted in humanistic and philosophical thought,” Koons said this spring, when explaining his decision to get into the NFT game. He also called his NFT collection “a continuation and celebration of humanity’s aspirational accomplishments within and beyond our own planet,” and expressed his joy at the thought of his art going extra-terrestrial.
When the sculptures are placed on the Moon, Jeff Koons will become the first artist to be displayed outside of our planet. You’d be excused if you thought the $2 million he banks for each (and he has 125 of them!) is reason enough to feel pride and joy.